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Ciao Bella
I'm here to help...
What's the challenge?
Clienti
Twenty years of solving creative problems.
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One discipline. Every industry.

Strategy, design, and execution, applied where it matters.

Caso di Studio
One brand. Every discipline.
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Here's what that
looks like.

Fourteen years, all in.

"Nikau Kai started as a surf shop in Manhattan Beach. Over 14 years, I built the brand from scratch - identity, retail space, e-commerce, apparel line, campaigns, all of it. These four sections show what end-to-end ownership actually looks like."

Identità
The art of being recognized.
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× Full Size Image
Processo
Design, Product, Shoot, Campaign, Ads
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End-to-End Execution

One brand shown. Full pipeline demonstrated.

SKILLS

Concept | Product Creation | Launch | Ads & Optimization

Layday
Craft Shack
Twelve 25
Swell
Tipi
Ripples
Knight
Paradise
Wayfinder
Wave Form
Free Surf
Sustainable Surf
Angles
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Fatto a Mano
Life beyond pixels
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Sometimes it's wood, not pixels.

Handmade work, because craft still matters.

SKILLS
Creative Direction · Art Direction · Design · Production · Implementation

As the brand grew, I started adding handmade artwork—pieces that echoed the vibe and reinforced the imagery found on our clothing. Every piece was cut, shaped, and painted by hand—no CNC, just me and the tools. It's part of how I've kept Nikau Kai personal, tactile, and true to its roots.

T-Street
T-street
Unequaled
Unequaled
1000 Peaks
1000 Peaks
High Seas
High Seas
Glass Off
Glass Off
Luz de Luna
Luz de Luna
Sono Io
Let's solve your challenge.
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I've spent years helping brands turn ideas into real, working systems.

Not just concepts, but products, campaigns, and creative that hold up in the real world. That experience shaped how I work today. I'm comfortable at any altitude, and I care deeply about work that actually ships and performs.

If you're looking for a creative partner who understands both the craft and the reality behind it, I'd love to connect.