Online Presence
Complete design & execution of digital presence and user experience.
Client
Nikau Kai
Year
2011 – Present
Services
- UX/UI Design
- Content Strategy
- Development Oversight
- Social Media Strategy
- Digital Campaigns
- CRO
Challenge
Translate the authentic in-store experience of Nikau Kai to digital — engaging customers, showcasing products, and driving both online sales and in-store visits.
Solution
Developed a comprehensive digital strategy including a visually rich, responsive website capturing coastal lifestyle through imagery, intuitive navigation, and storytelling. Supported by lifestyle reels, carousel ads for sales, and targeted email campaigns for launches and retention.
Result
Expanded Nikau Kai’s reach beyond the local market — establishing a strong e-commerce channel while maintaining brand authenticity. The strategy increased awareness through reels, drove direct sales via ads, and boosted engagement through automated emails.
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